Simple, monthly pricing
Every plan tracks your brand against competitors across the major AI engines, every week. Plans differ only in how many prompts and brands you track. No setup fees, no per-seat charges, cancel anytime.
How these prices compare with Otterly.AI, Peec AI, Profound, and 4 morePlans
Starter
For marketing and email software teams getting started
$59/mo
14-day free trial · first run on its own, then on-demand runs worth 4 full runs
- 20 tracked prompts
- 1 brand (project)
- Each prompt asked 3 times per engine
- On-demand runs worth 4 full runs a month
Growth
For a growing team tracking a full buyer panel
$159/mo
14-day free trial · first run on its own, then on-demand runs worth 4 full runs
- 52 tracked prompts
- 1 brand (project)
- Each prompt asked 3 times per engine
- On-demand runs worth 4 full runs a month
Pro
For two brands, or an agency's first clients
$209/mo
Billed monthly · cancel anytime
- 104 tracked prompts
- Up to 2 brands — 52 prompts each
- Each prompt asked 2 times per engine
- On-demand runs worth 4 full runs a month
- Per-client prompt limits and client share links
Business
For agencies and multi-brand teams
$519/mo
Billed monthly · cancel anytime
- 260 tracked prompts
- Up to 5 brands — 52 prompts each
- Each prompt asked 2 times per engine
- On-demand runs worth 4 full runs a month
- Per-client prompt limits and client share links
Scale
For agencies running AI visibility at scale
$1,049/mo
Billed monthly · cancel anytime
- 520 tracked prompts
- Up to 10 brands — 52 prompts each
- Each prompt asked 2 times per engine
- On-demand runs worth 4 full runs a month
- Per-client prompt limits and client share links
Enterprise
For large panels, more engines, or a daily cadence
Custom
Invoiced per agreement
- 750+ tracked prompts
- Projects, engines, cadence and seats agreed per deal
- Invoiced billing
Every plan includes
- Any business — starting prompts written for your brand, from your product and competitors
- Weekly runs across ChatGPT, Claude, and Perplexity — Gemini, Google AI Overviews, and AI Mode optional
- Every prompt sampled more than once, with a margin of error
- Fix-It Playbook with the sources competitors are cited from
- Competitor tracking, run history, and run compare
- PDF reports
- Up to 20 teammates, no per-seat fees
Prices in U.S. dollars, billed monthly through Stripe. Design-partner offer: First month free, then $29/mo for life, on Starter.
Questions
- What counts as a prompt?
- One question your customers ask an AI assistant — like “best email automation tool for a 10-person SaaS team” or “gift box ideas for a 6-year-old.” Every tracked prompt is asked of each engine several times, every week. On the standard settings (up to 3 engines, each asking it 3 times on Starter and Growth, 2 on Pro and up), a prompt counts as one toward your plan. Adding engines or asking more times makes it count for more — never an extra charge. How prompts count
- How does the free trial work?
- Starter and Growth start with 14 days free. A card is required at checkout, and you're charged when the trial ends unless you cancel before then. The trial is for an organization's first subscription. Pro and upstart paid — try Growth first if you'd like to see it working.
- My business doesn't fit an industry list. Can I still use it?
- Yes. Pick “Other” at sign-up and describe your business — consumer brands and local businesses included. We draft starter prompts from your description, and you review them before anything is tracked.
- Which plan is right for me?
- Starter (20 prompts) covers a brand's core buyer questions. Growth (52) tracks a full buyer panel — every question in your prompt library. Pro and uphold several brands, 52 prompts each — Pro holds 2, Business 5, Scale 10 — for agencies and multi-brand teams. Above 750 prompts, talk to us about Enterprise.
- Can I track prompts daily?
- Every plan runs weekly — AI answers rarely change faster, and a weekly trend is what shows real movement. Daily tracking is a paid add-on at $15 per prompt per month; email to add it.
- Can I switch plans or cancel?
- Switch plans anytime on the Billing page — you'll see what the switch costs before you confirm it. Cancel from “Manage billing” there; you keep access until the end of the period you paid for.
Still deciding? Try the plan you're leaning toward — you can switch later. Full terms are in our Terms of Service.